Who SYNC is for, what you give it, who it writes to, what it cannot do yet, and how you leave. Sixteen answers on one page.
SYNC suits a team that sells a service or product to businesses, knows who its good customers are, and has no time to research every account before writing. Today SYNC works for companies selling in the Netherlands. Belgium is expected in January 2027. SYNC writes in Dutch, English, German or French, chosen by where the account is.
Yes, in the usual sense. SYNC is an AI sales agent that does the work a sales development representative (SDR) does before a first conversation: it finds companies, researches them and drafts the first messages. It does that work in a set order: research first, and a message only when it finds a reason it can cite. A person approves every email before it is sent, and LinkedIn messages and calls stay with you as tasks. SYNC is in early beta.
Your work email, and one sentence on how you recognise a good prospect. SYNC reads your company's site from the domain and shows you what it found, and you confirm or correct it. Optional: five to fifteen customers you have won or would like to win, and any documents you already have. You need no CRM, mailbox connection or card to start; you connect Outlook or Gmail when you want to send.
Watch: Your first session with SYNC · 3:08SYNC is in early beta. Sign up with your work email on the free first look page and confirm it, and we invite you to the beta. You then sign in with your work email, confirm what SYNC learned about your company, and answer one question: how do you recognise a good prospect? Your first companies are found and scored, and SYNC puts a task on your dashboard when they are ready.
SYNC proposes up to twelve criteria, written from what it learned about your company and from how you recognise a good prospect. You can edit them: reword, weight or strike any of them before a run, and score again afterwards for a small amount of Nectar. Each company lands in a tier from A to D; A and B are worked, and C and D are left alone. A criterion without evidence is marked "could not establish" and is never guessed.
Watch: Your criteria, and the tiers · 2:33SYNC researches companies from their careers pages, their own site, LinkedIn, the press and public register pages; email addresses and phone numbers come from a lookup provider. It keeps the page it read and the day it read it, reuses a page for at most seven days, and re-reads the accounts you are working about once a week, and daily when a message to that account is due within the week. Every signal, a change you can point to such as a new vacancy or a change of leadership, and every score links to its source. The case is SYNC's reading of those facts, so you can check it and disagree.
Watch: What counts as a reason to write · 2:57A change at the company that you can point to: for example an open role on its careers page, a change on its own site, or news about the company in the press. LinkedIn shows who works there and in which role, and public register pages give registration details. A signal is the strongest kind of usable fact, and a usable fact that bears on what you sell is a reason to write. SYNC keeps it with its source and the day it read it. Accounts you are working are read again about once a week, and daily when a message to that account is due within the week, so a new signal shows up with its date.
SYNC maps the buying group in seven roles: economic buyer, champion, user, influencer, blocker, indifferent and unknown. In a contact plan, users hear first and buyers last, and blockers are never written to. SYNC plans for the whole group, and you approve each email. At most three messages a week, to one person or one account.
Watch: The buying group, in seven roles · 2:41A reply lands in the conversation, SYNC stops to reassess the account, and it drafts an answer in the same thread. An out-of-office is recognised and waited out; a "no" closes the conversation, and that address is never written to again, in any workspace. Without a contact plan, an account follows your sequence. By default: a first email, a LinkedIn step by you on day 1, a second email on day 3 and a call by you on day 7. After silence, a second person gets an email on days 10 and 13. All of it stays inside the pace limits. A bounced address is dropped. If the person names a time, SYNC asks you to confirm it.
Watch: After a reply, and after silence · 2:45Yes. Every draft waits on your release desk, and you can edit it before it goes out. Every email waits for you to release it, follow-ups included, so nothing is sent until you do. Sending on its own comes next, earned over time. You set the closing line for each thing you sell. It leaves under your name, with your signature, from your mailbox, and sits in your own Sent folder.
Watch: The release desk · 3:03Outlook or Gmail sends the messages from your own mailbox and reads the replies; a Google or Outlook calendar shows SYNC your free slots, and when a prospect names a time, SYNC asks you to confirm it. You sign in on Microsoft's or Google's own screen, the connection is held by Composio, our connection provider, and SYNC never sees your password. HubSpot contacts sync both ways, or one way if you prefer; companies and deals are not synced. Salesforce and Pipedrive can be connected, but nothing is synced with them.
Yes. Paste in your client list, and those companies are held: no outreach goes to them.
It knows the Netherlands far better than anywhere else, and it writes Dutch, English, German and French, and no other language. It sends email only: LinkedIn is read for research, and LinkedIn messages and calls are tasks for you. Not every sentence of a draft has its own source; the release desk lists the facts a draft uses, each with its source, and marks the paragraph that uses each one. We publish no reply rates yet.
A contact database sells lists of names, email addresses and phone numbers by filter, and an enrichment tool fills each row with whatever it can find. SYNC starts from the account instead: it reads each company to find out whether there is a reason to write now, who in the buying group it concerns and in what order, and drafts the message for you to approve. Company data, verified email addresses and phone numbers, the research and the drafting all run inside SYNC on Nectar, one monthly budget per seat, so you do not need a separate data or enrichment tool for it. Your mailbox, calendar and CRM stay as they are.
Whether you may write depends on the law where the person is, and it can require their consent, even between businesses. SYNC does not decide that for you, and our terms leave it with you: have consent or another legal basis before you send. We make no statement about the rules until a lawyer has read them.
Anyone can ask not to be written to: the address is then blocked in every workspace, queued messages to it are cancelled, and a reply that says "stop" does the same. To ask, use app.isyncso.com/opt-out or write to innovate@isyncso.com. To leave, ask us, and we export or delete your workspace data. We answer within one month.
Watch: What SYNC reads, writes, sends and stores · 3:07Something we did not answer? Write to innovate@isyncso.com. The rules SYNC keeps are on Commitments, and the prices are on Pricing.
Leave your work email. SYNC reads your company’s website and sends you a first look: what you sell, who probably buys it, and up to five companies scored A to D, each with its source.
